I first discovered Badkiz last year when they pretended to be in a car accident so they could use Ladies’ Code’s fatal crash for media play. It led me to their singles “Ear Attack” and “BABOMBA,” two sickeningly fierce and addictive EDM anthems with wannabe-viral videos jacked straight from the Crayon Pop playbook.
Their new ‘Summer’ single “Come Closer” (released just as Summer is ending…) is less electro and more urban. Like a growing number of K-pop tracks, it’s a horn-y post-“Up & Down” slice of hip-hop — only cheaper, because it’s Badkiz.
The low budget actually works in Badkiz’s favour, giving “Come Closer” a dirty, gritty feel that stands out against EXID and Fifth Harmony’s polished hits.
There’s also an iconic rap that references forgotten mid-noughties diva Fergie: “I’m such a danjaruss, you’re such a fabaluss, koreakoreankorean Fergie korean glamahruss.”
Like most nugu music videos the MV is unintentionally hilarious/flawless, with the bikini-clad Badkiz shaking their asses like it’s spring break on what looks like the coldest and most overcast day in history.
The live stages are even better because we get to see one of the best point dances of the year: Badkiz grab their male backup dancers and aggressively hump them while those dirty horns blare in the background.
Gangkiz left this world too soon, but their trashy spirit lives on in their daughters, Badkiz.