Crayon Pop Bar Bar Bar Feature
Purely based on sales, Crayon Pop’s “Bar Bar Bar” is not the biggest K-pop song of the year, but it definitely is in terms of impact. “Bar Bar Bar” will go down in K-pop history as one of the genre’s most iconic girl group hits, right next to K-lassics like Wonder Girls’ “Tell Me,” Girls’ Generation’s “Gee,” KARA’s “Mister,” Brown Eyed Girls’ “Abracadabra,” and T-ara’s “Roly Poly.”

The success of “Bar Bar Bar” led Crayon Pop to sign an international record deal with Sony Music Korea, which has now spawned an official “global version” of the group’s viral video sensation (released through the newly-created CrayonPopVEVO).

This new version couldn’t be more disappointing and unnecessary if it tried. The original video looked like a bunch of girls unselfconsciously creating a pop masterpiece entirely by accident; the new version looks like a famous girl group actively trying to make the next “Gangnam Style,” which is exactly why it fails (they even recreate PSY’s famous elevator scene). It’s too slick, it’s too contrived, and worst of all it, it’s just not very funny.

My beautiful Slayon Pope, please stay away from these major labels and just stick to churning out your cheap DIY hits so you can become the ABBA of this generation. Having too many cooks in the kitchen will erode your endless charms and holy glow.

  • John Norman

    Not available in the USA? When they say Global version is the USA not what they *really* mean???

    • I’m so dead that they released a “Global version” that is blocked in multiple countries!

  • Lin Misfits

    I agree. They should stick to posting their own work without having business men change it.
    The charm to Crayon Pop is that they’re not serious, cute, fun and “cheap”. From a viewers perspective, it seems like they’re a group on Youtube who wants to entertain, not make money and seek fame (hence cheap). With this, they can attract viewers and have friendly supporters who won’t critique them too hard.

    But now that they’re supported by a large company, viewers are going to question and criticise a lot of what they do because their expectations are raised.

  • KingBeaArthur

    Of course Psy is their template…*sighs*.

  • Laurence Nope

    These are the only reasons I could think of for this:

    1. Crayon Pop is graciously and intentionally handicapping themselves with this misstep so that the other girl groups stand more of a fighting chance.

    2. The evil Japanese corporation Sony is attempting to sabotage the global success of the Korean pop industry from within, through the use of region-locked VEVO channels.

    3. Chrome’s CEO understands that their reputation as inexperienced underdogs must be maintained so the Average Joe has a reason to root for them, but that doesn’t really fly when you’ve had one of the biggest hits of the year, so he’s purposefully made what appears to be a series of poor decisions to maintain that illusion, simultaneously redirecting the wrath of hateful netizens onto himself instead of the girls.

  • UncleFan

    “This new version couldn’t be more disappointing and unnecessary if it tried.”

    You didn’t even mention the worst part… they *changed* the song! There’s more “jumping” and less “bar bar bar” and other favorite lines. I’m so steamed! This is like giving the Mona Lisa a nose job or something :(

  • Marhaebwa

    FOR FUCK SAKE!! I’m so upset.
    What the fuck is up with the changed chords in the chorus?
    Or the whole over-contrived feeling off it?

  • Dhruv Angrup

    i felt a bit sad when you did’nt mention snsd’s gee in the list of iconic girl group hits :(

    • omg i forgot

      *updates post*

  • Josh Chinnery

    Sony, what’s up with this mess? This isn’t available in the US (which is god awfully ironic, seeing as to how most VEVO channels are blocked in the 90% of the world that isn’t the US) and I hear that you messed with this amazingly flawless song. The motherlove is wrong with you, huh?

  • JammySmoochie

    I don’t get you guys. This mess still slayed my soul. SO YUL!!! :D

  • “right next to K-lassics like Wonder Girls’ “Tell Me,” Girls’ Generation’s “Gee,” KARA’s “Mister,” Brown Eyed Girls’ “Abracadabra,” and T-ara’s “Roly Poly.”

    – is missA’s Good-Bye baby in that list too? xD